Join the LEGO Friends and be part of Heartlake City

My little boy, Raix is a LEGO lover. His fondness to it is just overwhelming. As young as 3 years old, he can build small lego sets by following the manual. Honestly, he is even better than me! Haha. When he knew that we got an invitation to a LEGO Friends event he got so excited! 🙂

The LEGO Friends event was held last June 30 at the Ayala Malls the 30th. The event was also a launch of the weekend LEGO Friends Weekend Activity.

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LEGO Friends

LEGO Friends is a product range of the Lego construction toy designed primarily for girls. Introduced in 2012, the theme introduced the “mini-doll” figures, which are about the same size as the traditional minifigures but are more detailed and realistic. The sets include pieces in pink and purple color schemes and depict scenes from suburban life set in the fictional town of Heartlake City. In the initial wave of sets, the larger sets include bricks that can build a veterinary clinic, a malt-style café, a beauty salon and a suburban house; smaller sets included a “cool convertible,” a design studio, an inventor’s workshop and a swimming pool.

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Meet the LEGO Friends Characters

LEGO Friendstheme center around five best friends, each with their own unique personality, who live in the beautiful Heartlake City, where there are lots of cute animals to take care of, shops to visit and houses to live in.

Get to know the five core characters—named Andrea, Emma, Mia, Olivia and Stephanie!
lego friends
Stephanie is a confident natural leader. She is very social, creative and organized. She loves planning events, parties, and soccer. She also enjoys talking to people, writing stories and dancing ballet as well. Her signature colors are white, magenta and light pink, and her favorite food is cupcakes.

Olivia is an environmentalist who enjoys science, nature, and history. She also enjoys inventing,hiking, taking pictures, school and drawing. She is also a caretaker of a newborn foal. Her signature colors are pink, purple, and white. She is very intelligent and focused, yet at times clumsy.

Emma is the fashionista of the group, Emma is a very stylish and trendy girl who loves style. As shown in the sets she appears in, she enjoys fashion design, making jewelry, interior design, makeovers, English horseback jumping and karate. Her signature colors are purple and pink. She is very fashionable, yet sometimes forgetful and unable to speak up for herself.

Mia is the animal lover of the group, Mia is also a vegetarian. She enjoys taking care of and spending time with animals. She also excels atsports, training animals and drumming, and enjoys riding horses, camping and magic tricks. Her signature colors are light blue, green, and purple. She is very caring and athletic, yet somewhat stubborn.

Andrea is the musician of the group. She is a talented singer and great at making up her own songs. She loves anything that pertains to music: singing, playing the piano, dancing, and drama/theater, and is also a great cook, as she works at a café, as well as a loving for bunnies. She is practical, yet at times overly dramatic. She is sometimes a little full of herself, but she normally learns her lesson.

Exciting Games and Prizes

The most exciting part during the LEGO Friends event launch was the games. One of which is the Lego Friends Speed Building Competition.

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I asked Raix what he want to build. He said he wanted to make a sword like from Star Wars. Here is his light saber. 😀

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He had an awesome time building this. Imagine building something with just 60 blocks! It was like show-and-tell, kids are asked what they built. I was so proud of Raix because he didn’t get shy when he was asked about his entry. 🙂

We were not able to win Major Prizes from the two games but we got lucky and was picked during the raffle! Yey!!!

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We also got a bag of LEGO goodies! Thank you so much Lego Philippines! Raix can’t wait to open it all! Watch out for our unboxing and toy review on Raix’ YouTube Channel

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Dads and moms if you are planning on a family activity this weekend this LEGO Friends Weekend Activity will surely be a big hit to your kids. Also a fun way to bond with them. 🙂 Head on over to Ayala Malls the 30th to win awesome LEGO items. Registration starts 11AM. I assure you that your family will have “blocks and blocks” of FUN!!!

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